AI advertising for small and mid-size businesses

Smart advertising re:generates.More impact. Less waste.

Nothing proves your advertising works like running it live. This system optimizes live ads for the best performance, so your budget is never at risk.

Why it’s different

No hourly rates. The faster, the better.

No brand is too small. Your budget optimizes to your goals.

How it works

Six steps. AI agents do the work. An expert checks every step.

Constant testing puts time to work for you. You can see the work and give feedback at any point.

1

Understand the problem

Your goal becomes a clear brief.

2

Make the ads

Agents create the ads for each channel.

3

Launch

Ads go live within a budget you set.

4

Optimize live

Budget moves to what earns attention.

5

Re:generate the ads

The winners get better new versions.

6

Wrap-up report

What worked, why, and what it did for your business.

Campaign memory

Every campaign teaches the next one, so results keep getting better.

The attention score

An action is worth more than a view.

How we score it

We score what people do with your ads and move your budget to the ones that bring real customers.

Each reaction earns points. The higher up the ladder, the more it is worth. Your campaign’s goal, brand building or direct response, can adjust the weights, and every ad competes on cost per point.

  1. ×1
    ExposedImpressions, spots aired
  2. ×3
    NoticedVideo views, engagement
  3. ×9
    AmplifiedShares, saves, comments
  4. ×27
    SoughtSite visits, directions, searches
  5. ×81
    CommittedMessages, calls, quotes, bookings
  6. Report
    ActedSales and signed jobs, reported separately

Example: 1,000 views earn 1,000 points. Ten calls earn 810. So an ad that drives a few calls can beat an ad with ten times the views, and the budget follows it.

1950s style poster: three women in a mid-century living room point at a rising chart labeled Who Moved

See it in action

Fifty seconds of 1955. Back to basics, today.

Sound on.

We don't count eyes, we count the move.
Measured Attention. We know who moved.

Pricing

Simple monthly plans. Ad spend at cost.

Your plan covers the agents, daily optimization and expert review. A small royalty applies only when your ad spend goes above the plan’s allowance.

Getting started

Starter

$500/month

Royalty-free up to $5K of ad spend a month, then 5%

  • 1 campaign, up to 2 channels
  • Monthly report
  • Quarterly expert review
Multi-brand

Scale

$4,000/month

Royalty-free up to $75K of ad spend a month, then 3%

  • Unlimited campaigns, plus partner media
  • Dedicated expert team
  • Weekly expert review

Plus a one-time onboarding fee to train the agents on your brand.

Human experts

The humans behind the bots.

Every discipline has senior people behind it. They train the agents and check the work at every step, through formal alliances led by the co-founders.

Creative direction

Ideas and craft that make people stop.

José SuasteCreative executive, former Chief Creative Officer

Strategy and research

Insight, briefs and the problem worth solving.

Francisco CárdenasCo-founder & CEO · strategy
Quim GilStrategy, branding and research · Spain
Shannon ColangeloFounder & Chief Strategist, CITA Collective

Media planning and strategy

Where to show up, and how to spend smarter.

Diego LastraCo-founder · media planning and strategy

Technology and AI

The agents, the data and the platform.

Partner nameRole, company

Multicultural marketing

Fluency in the communities your brand serves.

Partner nameRole, company

Production

Video, audio and design, made to run live.

Partner nameRole, company

Let’s talk

Ready to pay for attention, not hours?

Tell us about your business. We’ll show you what your first campaign could look like.

Let’s talk

Investors and partners

We are building the agency that comes after agencies.

We are raising a pre-seed round, and we welcome media and technology platforms, agencies, and senior creatives and planners who want to train the agents.

Start a conversation

Let’s talk

Leave your name and an email or phone number. We’ll get back to you.

Email or phone, whichever you prefer.